Record breaking attempts that are especially visual can be chosen for filming for this years Guinness World Record Day newsreel and shown world-wide.
Pictures of attempts can also be sent into the Guinness World Record and may be used for publicity on the website or even included in next years book.
In both 2009 and 2010, more than 300,000 people took part in attempting to break more than 50 different records.

PHOTOS: Panama Coconut Peeler Attempts Guinness World Record - WITH HIS TEETH http://t.co/LJqtfgMEtr

PHOTOS: Panama Coconut Peeler Attempts Guinness World Record - WITH HIS TEETH http://t.co/CrDuhuFhJ3

TODAY! Dancing Queens Guinness World Record Attempt – registration 12-2pm with entertainment by Academy FM,... http://t.co/eUNELEOWFN

#sbseurovision Guinness world record meets Eurovision.

Find out how designer brand #LACOSTE broke the #Guinness #World #Record Click the link below to find out more!!! http://t.co/tssLdVDkOG

Wow! Guinness World Record Smallest Bicycle (World's smallest BMX ever) http://t.co/C8WsfYAwdB

RT @istanbul: Guinness World Record belongs to Turkey now with #LargestPaintingOnGround Congrats to @GSB_SuatKilic @TRKRTRNYLDZ http://t.co/VrwRohh0Om

The Guinness world record for longest and most hideous dress-train has been broken this evening folks #SBSEuovision

@dirtysouth My city is going to break the Guinness World Record for the longest sandwich, 3 km of NUTELLA sandwiches! Do you wanna join? ;)
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