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Mon 6th Nov, 2017 will be...


The First Monday in November
  • 6th Nov, 2017
  • 7th Nov, 2016
  • 2nd Nov, 2015

Traffic Director’s Guild of America’s CEO Larry Keene is reminding all in the media biz that Traffic Director’s Day is on Tuesday, November 2nd (the date coincides with the first commercial broadcast on KDKA on November 2, 1922). Traffic Director’s Day is a day set aside to recognize and say “Thank You” to the unsung heroes of the so-called back office staff that funnels all the station’s efforts onto the logs, through automation playback units, then reconciled log audits and off to Billing. In some stations, that involves several key professionals; and in others it’s just one or two people handing the end-result efforts of your entire Administrative, Sales, Programming and Technical staff. In either situation- they are primary links in the Revenue Management chain.

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