Aus Music T-Shirt Day
Aus Music T‑Shirt Day invites music lovers to wear a tee that shows love for Aussie artists and give to those who make music happen. It brings fans together in a shared moment.
Every card swipe or t‑shirt picked has a real impact. Support Act uses the proceeds to help musicians, crews, managers and other music workers who are facing hard times.
This event spins everyday threads into a display of care and community across the nation.
It feels like a friendly call to stand up for the people behind the songs we love. Fans buy exclusive shirts and donate directly to Support Act.
Those funds go straight into crisis relief, mental health support, and programs for First Nations music workers. T‑shirts carry designer art and artist names.
Sales add up each year and bring both joy and a lifeline to the music world.
How to Celebrate Aus Music T‑Shirt Day
Here’s how you can take part and help others through Aus Music T‑Shirt Day:
Wear Your Favourite Aussie Tee
Buy a shirt showing an Australian artist or band.
It supports Support Act and highlights local talent. Shirts often feature exclusive designs by artists and raise funds for music workers in crisis.
Donate Directly
Give money to Support Act if you can’t buy a tee. Every dollar helps staff, crew, and artists in trouble.
Start a Fundraising Team
Gather friends, family, or colleagues to raise extra support. Group efforts bring energy and raise more for vital programs.
Shop Through Partners
Check out merch partners that share proceeds with Support Act. They offer alternative designs and boost donations through every sale.
Share Online
Post your day with the hashtag #AusMusicTShirtDay and tag @supportact or @triple_j. That spreads awareness and invites others to join.
History of Aus Music T-Shirt Day
Aus Music T‑Shirt Day started in 2013. Triple J, a national youth radio station, kicked it off with a fun idea—wear a shirt that supports an Aussie artist.
They wanted fans to show pride in local music and share photos online. It began as a light-hearted campaign with no fundraising.
The idea came from Ollie Wards, a producer at the station. He drew inspiration from the BBC’s “Wear Your Old Band T‑Shirt to Work Day,” a tradition started by British radio host Steve Lamacq in 2007. Triple J adapted that idea for Australian listeners.
At first, people used the hashtag #AusBandTShirtDay. That changed in 2015. The team swapped “band” for “music” to include solo acts, DJs, and producers too.
The new name gained popularity quickly and reached an increasing number of people each year.
Support Act officially joined the campaign in 2017. That changed the game. The day shifted from fun to fun with a purpose.
From then on, t‑shirt sales and donations helped provide real support to artists, crew, managers, and others behind the scenes.
The money raised now funds mental health services, emergency aid, and programs for First Nations music workers.
Each year, the event grows. More people take part. More money goes to those who need help most. And every shirt tells a story worth hearing.
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