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Business owners don‘t simply run their business – they live it. They are social and economic backbones of our communities, creating jobs and serving as role models with their „can do“ attitude.

Own Businesses make our daily lives more vibrant because they are happy making others happy. With their ideas and ideals, they bring new services, offers, light or even perspectives to our neighborhoods.

Own Business Day is dedicated to all independent business owners in the world to celebrate and pay tribute to them by promoting and giving them extra awareness. Every business owner from all kind of branches is invited to participate in Own Business Day.

Following its brand purpose, METRO promotes Own Businesses – for free, by using all its capacities to support participating Own Businesses and equip them with everything they need to make them successful:

By setting up a dedicated website, the heart of the day: A site where business owners create and publish their special offers: a special meal, event or service created exclusively to Own Business Day. All special offers will be displayed on the sites map and can be discovered by everyone. Locally and worldwide

By an extensive campaign addressing the public to explore the specials on, to visit their local Own Businesses on the day bringing them more turnover, and to show their commitment and social responsibility for Own Businesses via the global hashtag: #loveownbusiness

The first Own Business Day took place on Tuesday 11th October 2016 with close to 20.000 participating Own Businesses and more than 20.000 special offers in over 20 countries. The second Own Business Day 10th October 2017 was already 5 times bigger with 24 participating countries and incredible 103.074 specials.

Own Business Day is celebrated every year on the second Tuesday of October. Tuesday was chosen for a number of reasons: For most Own Businesses it is not yet a strong business day, additionally, in most countries, the day is free of national and bank holidays.

Do something special and get something special.

To celebrate and pay tribute to any Own Business in the world, be invited to visit your local Own Businesses on the day, enjoy lots of special offers, bringing them more turnover. Show your commitment and social responsibility for Own Businesses with the global hashtag: #loveownbusiness.

Ideally, anybody should plan ahead their personal Own Business Day route by discovering the special offers of their favorite participating Own Businesses near them on and share with friends and families about where to go.

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